Groville Media Logo

CALGARY, AB  •  COMMERCIAL PRODUCTION SPEC

FOR CALGARY HOME SERVICE BUSINESSES

YOUR WORK DESERVES
TO BE SEEN

Stop losing premium local jobs to competitors with polished content. We film, edit, and deliver high-converting vertical video on-site in Calgary for one transparent flat rate.

$450 CAD + TAXFLAT PACKAGENO HIDDEN PRODUCTION FEES

⚡ 1/2 DAY ON-SITE SHOOT  •  📍 100% LOCAL CALGARY CREW  •  📦 7-DAY DELIVERY

PORTFOLIO // 4K TRADES PRODUCTION

SEE WHAT YOUR BUSINESS
COULD LOOK LIKE ON CAMERA

Clean 9:16 portrait cuts built specifically for Calgary contractors. Fast-paced, high-credibility footage captured on real job sites to convert residential and commercial property owners.

REC
VERTICAL // EXAMPLE
Video Example

Stampede Plumbing & Heating

Tap play to watch the full clip.

REC
VERTICAL // EXAMPLE
Video Example

Shark Epoxy

Tap play to watch the full clip.

REC
VERTICAL // EXAMPLE
Video Example

Amiri Homes

Tap play to watch the full clip.

100% on-location shoot in Calgary & surrounding areas. No hidden production fees.

DELIVERABLE BREAKDOWN

THREE VIDEOS.
THREE WAYS TO INTRODUCE.

One focused 90-minute site shoot produces three purpose-built assets engineered for social feeds, quote follow-ups, and customer conversion.

MEET YOUR BUSINESS

A direct, founder-led introduction that establishes trust and local presence immediately. We guide you through talking points so you sound natural, professional, and confident on camera.

SPEC // 9:16 BRAND PROFILE

YOUR WORK IN ACTION

Dynamic, high-definition process footage that highlights your craftsmanship, gear standards, and job site cleanliness. Shows potential clients exactly what quality execution looks like.

SPEC // 9:16 PROCESS B-ROLL

ANSWER A CUSTOMER QUESTION

Tackle the single biggest objection, pricing question, or timeline concern Calgary homeowners ask before hiring. Turns your most repetitive sales talk into an automated conversion tool.

SPEC // 9:16 OBJECTION CRUSHER

PRODUCTION NOTE: Your project doesn't need to be finished. We capture active progress, preparation, and authentic craftsmanship on your current active job site.

SPEC SHEET // COMPLETE PACKAGE

ONE STRAIGHTFORWARD PACKAGE

Everything Calgary home service contractors need to command authority on social and drive quote enquiries. No ongoing retainers, no hidden studio fees.

FLAT RATE RATE CARD
$450 CAD + TAX
ALL-INCLUSIVE

⚡ Enquiry Stage: No payment required today. Submit details to confirm date availability.

PRODUCTION INCLUSIONS // 06 DELIVERABLES
STATUS: ACTIVE PRODUCTION
90-MINUTE ON-SITE SHOOT
CALGARY-WIDE LOCATION COVERAGE. WE BRING CINEMA CAMERAS, WIRELESS AUDIO, AND PRO LIGHTING TO YOUR ACTIVE JOBSITE.
3 HIGH-RETENTION SHORT-FORM VIDEOS
EDITED SPECIFICALLY FOR INSTAGRAM REELS, TIKTOK, AND FACEBOOK WITH DYNAMIC PACING AND SOUND DESIGN.
CUSTOM CONTRACTOR CAPTION PACK
AUTHENTIC, HIGH-CONTRAST OPEN-CAPTION SUBTITLES DESIGNED FOR 85%+ SOUND-OFF MOBILE FEED VIEWERS.
PRE-PRODUCTION SCRIPTING & HOOK FRAMEWORK
ZERO ON-CAMERA GUESSWORK. PROVEN TRADE-SPECIFIC HOOKS WRITTEN PRIOR TO SHOOT DAY TO KEEP IT QUICK.
FAST 5-BUSINESS-DAY TURNAROUND
DIGITAL DELIVERY WITHIN ONE WEEK. YOU GET READY-TO-POST HIGH-BITRATE 1080x1920 MP4 FILES.
FULL COMMERCIAL USAGE & REVISION INCLUDED
100% UNRESTRICTED ORGANIC & PAID ADVERTISING RIGHTS PLUS 1 ROUND OF TIMELINE TWEAKS INCLUDED.

OPTIONAL UPGRADE

Big transformation coming up?
Capture the whole story.

The outdated kitchen. The unfinished basement. The bathroom ready for a fresh start. Don't let the 'before' disappear before you've captured it.

Upgrade your shoot to cover your project across multiple visits - from where it started to the finished reveal. We'll turn the transformation into a before-and-after video that helps future customers picture what your team could do for their home.

  • Show the difference your work makes with a compelling before-and-after reveal.
  • Capture the craftsmanship and details that finished photos alone can miss.
  • Give your next customer a project story to watch on your website, social media, or during a sales conversation.

You focus on building it. We'll help you show the transformation.

Available at an additional cost. We'll quote your upgrade based on the filming visits, location, and video scope.

Mention your upcoming project during our call. We'll help you decide whether an upgrade makes sense.

Scope note: The $450 package includes one 90-minute filming visit. Transformation coverage across multiple dates is a separate paid upgrade. Scope, pricing, and delivery timing are confirmed before booking.

WORKFLOW PROTOCOL // 04 STAGES

FROM ENQUIRY TO
READY-TO-POST VIDEOS

Never been in front of a lens? That is standard for 95% of trades and business owners we shoot. We do not hand you a microphone and hope for the best. We feed you exact talking points, direct your body language, and capture quick 10-second segments until every line lands cleanly.

  • Zero scripting homework required before shoot day
  • Guided on-camera coaching for every single take
  • Fast 60-90 minute total on-site production footprint

01

STAGE 01: ENQUIRE

Submit your core details through our brief intake form. We review your trade specialty, target neighborhood in Calgary, and immediate marketing goals before reaching out.

02

STAGE 02: TALK AND BOOK

We hop on a quick 10-minute prep call to map out your core hooks, confirm job site location, and schedule your production date without any scheduling headaches.

03

STAGE 03: FILM ON SITE

We arrive on your job site or workshop with cinema cameras, wireless audio, and lighting. We guide you step-by-step through every prompt and capture crisp B-roll action shots in under 90 minutes.

04

STAGE 04: REVIEW AND DOWNLOAD

Within 5 business days, you receive polished, color-graded 9:16 vertical videos with animated kinetic captions and licensed audio ready to upload directly to Instagram, TikTok, and Meta Ads.

TARGET TRADES // QUALIFICATION

BUILT FOR BUSINESSES
DOING REAL WORK

We do not produce generic corporate promo reels. We document real tradespeople executing high-ticket residential and commercial projects.

SPEC // 01

RENOVATION CONTRACTORS

Full-home transformations, kitchen tear-outs, and luxury basement developments.

SPEC // 02

PLUMBERS

Boiler swaps, mechanical rough-ins, drain scoping, and commercial re-piping.

SPEC // 03

HVAC COMPANIES

Heat pump retrofits, furnace upgrades, rooftop units, and custom duct fabrication.

SPEC // 04

ELECTRICIANS

Service panel upgrades, EV charger setups, potlight installs, and full rewires.

SPEC // 05

ROOFERS

Hail damage replacements, standing seam metal, flat torch-on, and soffit packages.

SPEC // 06

LANDSCAPERS

Paving stone patios, retaining walls, grading excavations, and outdoor living spaces.

SPEC // 07

PAINTERS

Cabinet spray finishing, exterior stucco coating, and high-end residential interiors.

SPEC // 08

FLOORING INSTALLERS

Hardwood site-finishing, custom porcelain tile, epoxy coatings, and luxury vinyl plank.

"If you have a team, a service, or a jobsite worth showing, we'll help you turn it into content."

CLARITY

QUESTIONS ANSWERED

Clear terms, upfront production scope, and zero fluff. Everything you need to know about shoot days, travel logistics outside Calgary, and speaking on camera.

Do I need to know what to say on camera?

No. You do not need to prepare or memorize a script. We direct you on-site with simple conversational prompts about your work and process. Our edit trims out all pauses, restarts, and filler words so you look confident, natural, and professional.

What if our project or job site isn't fully finished?

In-progress work makes for the highest-converting visual proof. Clean framing, active tool use, and craftsman precision convey authority far better than staged empty rooms. We capture the active build and key details without disrupting your crew.

Do you travel outside of Calgary?

Yes. Shoots within the City of Calgary are included in the $450 flat rate. For surrounding service zones such as Airdrie, Cochrane, Okotoks, or Chestermere, travel is billed at a flat rate of $0.68 per kilometer with no surprise surcharges.

How long will you be on our job site?

Standard capture takes up to 90 minutes. We arrive with compact, professional camera rigs ready to roll immediately, allowing you and your team to stay focused on the job without lost billable hours.

How quickly do we receive our completed video assets?

Your finalized, vertical 9:16 master video and cutdowns are delivered digitally within 5 business days of the shoot date, fully formatted and ready for instant ad deployment or organic posting.

What is your revision and edit policy?

Every project includes one complete round of revisions for pacing, on-screen text, audio balance, and color tweaks. Additional creative restructuring or re-shooting outside the agreed shoot scope is quoted separately.

What happens if weather forces a shoot cancellation?

Alberta weather can change fast. If extreme rain, snowfall, or unsafe conditions prevent an outdoor shoot, we reschedule to the next available dry shoot window at zero rescheduling penalty.

Can you capture my project before and after?

Yes. We offer a paid upgrade for filming across multiple visits, so we can capture the starting point, selected work in progress, and the finished reveal. Mention it during your enquiry call—ideally before work begins—and we’ll recommend a scope and provide a quote.

SHOOT BOOKING ENQUIRY // CALGARY & SURROUNDING

LET’S PLAN YOUR
THREE VIDEOS

Tell us about your business. We’ll call within one business day to discuss shoot dates, project logistics, and the exact three video angles that will generate the highest return for your trade.

  • Direct phone response within 1 business day
  • Custom shoot-plan mapped before you commit
  • No upfront deposit required to submit an enquiry

PRODUCTION SLOTS LIMITED TO 4 PER WEEK